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SUPPORT THE SPIRIT OF VENICE! make your |
ANSWER OUR VENICE
911 CALL !
VENICE 911 Unchecked gentrification of Venice now threatens to trammel this historic town forever - so, we at the Spirit of Venice are making a VENICE 911 call to all - let's come together and take our community back! We all love Venice! ... Venice
beach, California, is a world-renowned destination for rich and poor
alike, famous for over 100 years!
Answer the Venice
911 call!But what is it that attracts visitors from all over the world; except the free, diverse and unruly ambiance that pervades our humble beach town? Our VENICE 911 cause will bring together Venice community organizations, residents, supporters and visitors to share ideas and learn more about how we can slow down the gentrification of our community and unite to keep the Spirit of Venice alive. Join our VENICE 911 cause and work with us to unite our community for the greater good of all and to share the Spirit of Venice everyone! ******************************** L.A. CITY COUNCIL UNANIMOUSLY APPROVES VENICE BOARDWALK ORDINANCE LAMC 42.15 By Ashley Beasley | Patch The Los Angeles
City Council unanimously approves a Venice Beach boardwalk ordinance
that will regulate commercial vending along Ocean Front Walk. The henna tattoo
artists, incense sellers and T-shirt hawkers on the western side of the
popular Venice Beach boardwalk will have to find new places to set up
shop after the Los Angeles City Council on Tuesday unanimously approved
an ordinance prohibiting commercial vending along Ocean Front Walk. The first version
of Ocean Front Walk legislation, known as Los Angeles Municipal Code
42.15, was introduced in 2004 and has since gone through a series of
revisions. The ordinance seeks to indicate time, place and manner
restrictions for vendors on Ocean Front Walk. The boardwalk has long
been a place where free speech and 1st Amendment rights have been
encouraged and has contributed to Venice Beach becoming the top tourist
attraction in Los Angeles with some 16 million visitors annually. The new ordinance
revises and defines the exact items that will be prohibited and allowed
to be sold on 205 spaces on the western side of the boardwalk. The
ordinance would ban the sale of common items with a so-called
"non-expressive purpose," such as clothes, sunglasses, incense, candy,
crystals, oils, jewelry and toys. It also would prohibit massages and
skin ink. Vendors will still
be able to sell books, paintings, recordings, sculptures or other works
they have created. ******************************** ********************************
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<><><><><><><><><> GOOGLE IN THE NEWS: Google
Intensifies Its Guerrilla War
Against The TV Business By Jim Edwards Google's
new ad deal with Cox Media, in which the cable network will contribute
unsold ad inventory to a "national inventory pool" offered by Google,
looks like a model for killing the broadcast TV business as we know it.
The deal expands Google TV Ads to 42 million households via Dish Network, DirecTV, Verizon FiOS, and Viamedia, which have previously done deals with Google. TV, particularly network TV, is currently organized like a cartel: ABC, NBC, CBS and Fox all control large audiences that advertisers want. They tacitly cooperate to keep prices high by requiring advertisers to bid for their airtime in a restricted narrow window called the "upfront" market, which happens annually in May. Advertisers who don't lock in bulk deals at that time find themselves relegated to the "scatter" market for the rest of the year, which the networks have a habit of holding back from sale for as long as possible in order to keep prices high. Deals are made between handfuls of ad agency buying execs in New York and their sales counterparts at the networks face-to-face, on the phone or even -- in this day and age! - via fax. The result is that even though broadcast TV audiences have gotten smaller over the years, prices for airtime have only gone up -- another symptom of market cooperation. If the TV ad market were organized logically, it would be in an online, real-time airtime auction in which advertisers could bid on prices and drive them as high or as low as the market will bear. It's happened in the hotel business, the airline business, the book business -- you name it. But not the TV business. In fact, a few companies have attempted to persuade networks to make their airtime available on exchanges where it can be bought and sold electronically, and they have all met resistance or lack of cooperation from the networks. NBC most recently declined to cooperate with Google in October. Here's what Google says it is doing now: Google TV Ads is announcing an update to its service that enables operators to easily opt-in and contribute these narrow slices [of unsold ads] into the Google TV Ads national inventory pool. As thousands of these slices are aggregated, this pool represents a large national audience that marketers can then customize to their audience goals. Cox is the first major cable operator to choose this new Google TV Ads ad management solution, and moving forward we will be integrating with new partners, including Suddenlink Communications, which reaches 1.2M households. As Google TV Ads already allows advertisers to buy airtime and upload ads to the network without the need for a Madison Avenue media agency to take a commission to place the ad, the Cox deal and Google's new inventory pool could be the beginning of yet another attempt to create an online market exchange for ad time. Put together Google's new online market for TV ads and the national trend toward not watching TV, and it's hard to see a rosy future for the broadcast networks. More
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